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April 11, 2017 By Chris

One Thing Brands Could Have Done Better at ExpoWest

cupofjoesocial-social-media-expowest

ExpoWest, also known as the Natural Products Expo, was a month ago. It is the largest tradeshow on the west coast for natural products and brands to showcase their newest items going into the market or hoping buyers pick them up. This year marked my fifth ExpoWest, and even after the fifth one, I …

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February 14, 2017 By Chris

How To Customize Your Facebook Page Name

how-to-change-facebook-page-name-header

This is an oldie but a goodie. I still see company Facebook Pages whose URLS end with something like: http://www.facebook.com/MyAwesomeBabyStore-1038378402udm927492924834. Why not customize your Facebook URL to: http://www.facebook.com/MyAwesomeBabyStore? It's easy. Let's go: 1. You must …

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October 13, 2016 By Chris

Happy 15 Years, Applied Women’s Studies – CGU!

applied-womens-studies-conference-15-years-cgu

Those who knew me prior to starting my digital marketing career will know that I earned my MBA and MA in Applied Women's Studies at Claremont Graduate University (CGU). Tomorrow I head back to CGU to celebrate the Applied Women's Studies (AWS)'s 15th anniversary! I'll be on a panel about how AWS has …

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