Happy new year! As soon as the new year came around, we all got the news of more Facebook algorithm changes. For the next week, my business sphere was in a tizzy. What do the Facebook changes mean to you? Let's have a look. Notes: The new algorithm also will favor content that draws a lot of …
One Thing Brands Could Have Done Better at ExpoWest
ExpoWest, also known as the Natural Products Expo, was a month ago. It is the largest tradeshow on the west coast for natural products and brands to showcase their newest items going into the market or hoping buyers pick them up. This year marked my fifth ExpoWest, and even after the fifth one, I …
How To Customize Your Facebook Page Name
This is an oldie but a goodie. I still see company Facebook Pages whose URLS end with something like: http://www.facebook.com/MyAwesomeBabyStore-1038378402udm927492924834. Why not customize your Facebook URL to: http://www.facebook.com/MyAwesomeBabyStore? It's easy. Let's go: 1. You must …