Happy new year! As soon as the new year came around, we all got the news of more Facebook algorithm changes. For the next week, my business sphere was in a tizzy. What do the Facebook changes mean to you? Let's have a look. Notes: The new algorithm also will favor content that draws a lot of
ExpoWest, also known as the Natural Products Expo, was a month ago. It is the largest tradeshow on the west coast for natural products and brands to showcase their newest items going into the market or hoping buyers pick them up. This year marked my fifth ExpoWest, and even after the fifth one, I
This is an oldie but a goodie. I still see company Facebook Pages whose URLS end with something like: http://www.facebook.com/MyAwesomeBabyStore-1038378402udm927492924834. Why not customize your Facebook URL to: http://www.facebook.com/MyAwesomeBabyStore? It's easy. Let's go: 1. You must
Those who knew me prior to starting my digital marketing career will know that I earned my MBA and MA in Applied Women's Studies at Claremont Graduate University (CGU). Tomorrow I head back to CGU to celebrate the Applied Women's Studies (AWS)'s 15th anniversary! I'll be on a panel about how AWS has
Happy September! I can't believe it is so close to the end of the year now. I've wanted to create bite-size digital marketing tips for a long time and I've decided to go about this via Facebook Live videos. I may change up the format later but let's call this a beta test. Facebook Live Video:
VR is Going to Make us Nicer What I Learned from Social Media Week Los Angeles, 2016 Social Media Week is a series of global events every year that focuses on all things social media with an emphasis on platforms, trends, emerging media, content, community, tech and more. Every year
You've seen the ads in your newsfeeds. Free coupon for something at Costco. Or $100 voucher from Walmart or Target or Whole Foods or Babies R Us.... I get forwarded or tagged on Facebook with these offers, mostly from friends and family who mean well. They know I love a good coupon!
Happy new year and welcome to the new Cup of Joe Social website! I had a few blog posts that didn't transfer to this blog but hey, that just means we can start anew for 2016. I have my colleague Kay of K-Interactive to thank for this great design! If you see familiar elements, you may be a